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Title
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Marketing Strategy of the Small Business Adaptation to Quarantine Limitations in the Sphere of Trade Entrepreneurship
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Author
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Nataliia Ivanova, Olha Popelo, Ruslan Avhustyn, Olena Rusak, Alina Proshchalykina
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| Citation |
Vol. 22 No. 1 pp. 149-160
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Keywords
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marketing strategy, digitalization, digital consumer behavior, trade entrepreneurship, retail, quarantine restrictions, covid-19, vending.
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