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Title

Systematic Approach to Involving the Tools of Digital Marketing as a Guarantee of the International Business Development

Author

Oksana Chernenko, Svitlana Kovalchuk, Iryna Perevozova, Diana Fayvishenko, Yevgena Zaburmekha

Citation

Vol. 22  No. 2  pp. 311-317

Keywords

digital marketing, system approach, digital marketing tools, international business.


Title

Parameterization of the Company¡¯s Business Model for Machine Learning-Based Marketing Stress Testing

Author

Krystyna Menkova, Oleksandr Zozulov

Citation

Vol. 22  No. 2  pp. 318-326

Keywords

marketing stress testing, machine learning, artificial intelligence, business models, digitalization.


Title

Capacity Analysis of Internet Protocol Television (IPTV) over IEEE 802.11ac Wireless Local Area Networks (WLANs)

Author

Chander Kant Virdi, Zawar Shah, Andrew Levula and Imdad Ullah

Citation

Vol. 22  No. 2  pp. 327-333

Keywords

IPTV, TCP, TFRC, UDP, Capacity.


Title

The Introduction of Modern Technologies in Public Administration in the Context of Globalization

Author

Natalia Dragomyretska, Yuliana Palagnyuk, Viktoria Andriyash, Iryna Matvieienko, Dmytro Samofalov

Citation

Vol. 22  No. 2  pp. 334-340

Keywords

Public Administration, globalization, technologies, modern technologies.


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