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Title
Features and Tendencies of the Digital Marketing Use in the Activation of the International Business Activity
Author
Zhanna Zhygalkevych, Viktoriia Zalizniuk, Serhii Smerichevskyi, Tetiana Zabashtanska, Serhii Zatsarynin, Rostislav Tulchynskiy
Vol. 22 No. 1 pp. 77-84
Keywords
digital marketing, international business, marketing, advertising, social networks.
Systematic Approach to Involving the Tools of Digital Marketing as a Guarantee of the International Business Development
Oksana Chernenko, Svitlana Kovalchuk, Iryna Perevozova, Diana Fayvishenko, Yevgena Zaburmekha
Vol. 22 No. 2 pp. 311-317
digital marketing, system approach, digital marketing tools, international business.